They have brewed thier Pale using whole hop cones, sourced straight from the US directly to thier breweries (something pretty unique) and use thier hop back to extract those beautiful, hoppy aromas and delicate bitterness. Preservative and additive free, thier Pale Ale is live yeast conditioned, in the bottle (after filling) for unmatched freshness and character and takes about six weeks from brewing to be released.